Shop the finest collection of Carl F. Bucherer timepieces at Motion in Time. One of the World’s Largest Selection of Luxury Watches.

Bucherer began in 1888, when merchant and businessman Carl-Friedrich Bucherer opened Lucerne’s first specialist watch and jewellery store with his wife, Luise. With an entrepreneurial spirit and passion for the smallest details, they laid the foundations for a successful family business.

Today, Bucherer is the leading and biggest watch and jewellery retailer in Europe. As a company steeped in tradition, we offer our international clientele what is probably the most extensive range of Rolex watches available as well as a wide selection of luxury timepieces from other well-known brands. The centrepieces of their jewellery range are the collections designed and produced in the company’s in-house ateliers at Bucherer Fine Jewellery, as well as individually crafted pieces featuring particularly rare natural-coloured diamonds, unique colour gemstones and sought-after pearls.